WE Local Amsterdam Keynote Speaker Janneke Niessen is Co-founder and CIO of Improve Digital. Niessen is a serial entrepreneur and most recently co-founded Improve Digital, a leading European marketing technology firm. She currently serves as the company’s Chief Innovation Officer. She also invests considerable time serving as a member of company (advisory) boards, she is mentor for start-ups, and she is active as an angel investor.
Janneke is also co-initiator of InspiringFifty, a pan-European program that identifies, encourages, develops, and showcases women in leadership positions within the technology sector. As part of the InspiringFifty initiative, Janneke has published Project Prep, a novel for young girls in conjunction with an award-winning child book’s author. The goal of the project is to encourage young girls, inspiring them to pursue a career in technology and invest in an educational foundation focusing on math and computer science.
Janneke recently joined the supervisory board of UNICEF and writes a column about entrepreneurship for Sprout and about technology for LINDA. Janneke was named 2014 EY Entrepreneur of the Year and Most Innovative Leader in 2016, two of many in a long list of honours for Janneke in her time with Improve Digital.
Janneke Niessen’s Keynote Topic:
Marathon or Sprint? The road to success of a female entrepreneur
During her keynote, Janneke shares her experience in building multiple international companies. What has worked and what would she have done differently if she could do it again? She will touch upon different aspects such as funding, scaling your company, growing internationally, building teams, promoting companies but also the role of the founder and the impact of being a founder on your life. Janneke will also discuss diversity and the importance of it.